SERP Optimizer
Top Local and Organic SERP Rankings
For healthcare clinics, being visible online is crucial to attracting new patients and establishing credibility in their local area. One of the most effective ways to boost local online visibility is appearing in Google’s Local Pack. Vistamar Consulting has created proprietary technology to monitor, track and most importantly, optimize local SEO so that all clinic locations and provider listings appear at the top of the search engine listings.
Our clients have full access to online reports to group locations by geographic region and brands. Tracking can be done at the keyword level to monitor SEO performance based on user intent. Our technology allows you to drill down to see both location and provider SEO performance and identify competitor rankings along with rating scores.
Take Control of Your Google Business Profiles
Our SERP Optimizer goes beyond visibility — it gives you full control of your Google Business Profiles (GBP) across all locations, directly from one centralized dashboard.
Here’s how we help you manage and optimize your GBP presence:
Centralized GBP Management
Update business information (name, hours, phone numbers, categories, and more) across all locations in one place — no need to log into each individual Google account.
Real-Time Location Updates
Push updates to Google Maps and Search in real time, ensuring your listings are always accurate and up to date, especially during emergencies, holidays, or location changes.
Review Monitoring & Response
Track and respond to customer reviews across every location, all from within your dashboard. Set up alerts and assign responses to team members to ensure consistent reputation management.
Post, Image & Video Publishing
Create and schedule Google Posts (offers, events, news) or upload photos and videos across multiple profiles simultaneously. Keep your listings fresh and engaging without repetitive manual effort.
Performance Analytics
View impressions, clicks, direction requests, and phone calls from GBP — broken down by location. Identify what’s working and what needs attention to drive better local results.
Location Health & Compliance Checks
We proactively monitor each location’s GBP for completeness, inconsistencies, and suspensions—so your listings remain in good standing.
“SERP Optimizer has given our local search presence a strong boost. We have seen our location and provider rankings higher on Google and our patient inquiries have increased noticeably. Their platform makes it easy to monitor performance across providers and specialties — and the insights helped us make smarter, faster marketing decisions.”
Local Pack Position Distribution
It is critical to understand which locations are performing to your goals, and which need more attention. Our reporting tools make it easy to see this information at a glance.
SEO is not one-size-fits-all, especially in the healthcare industry. Our dynamic SEO strategies are crafted to meet the unique needs and challenges of healthcare providers. From optimizing your website content for key patient queries to building high-quality backlinks and managing online reviews, our comprehensive approach covers all bases to improve your local search visibility.
Tracking Positions Over Time
Tracking your search engine results page performance over time is essential for understanding the effectiveness of your SEO program and making informed decisions. Our technology provides detailed insights into how your rankings fluctuate based on various factors such as algorithm updates, competitor actions, and changes in patient search behaviors
By maintaining a constant watch on your SERP positions, we ensure that your marketing efforts are agile, proactive, and aligned with the latest search engine criteria.
How Our SERP Optimizer Stacks Up Against the Competition
| Feature | Vistamar SERP Optimizer | BrightLocal | SEMrush | Moz | Google Analytics |
|---|---|---|---|---|---|
| Healthcare-Specific Local SEO Tracking | ✔ | ✖ | ✖ | ✖ | ✖ |
| Google Local Pack Visibility by Location | ✔ | ✔ | Limited | Limited | ✖ |
| Competitor SERP Comparison | ✔ | Limited | ✔ | ✔ | ✖ |
| Multi-Location Dashboard | ✔ | ✔ | ✖ | ✖ | ✖ |
| Google Business Profile Tools Integration | ✔ | ✔ | ✖ | ✖ | Partial |
| Built-in Actionable Recommendations | ✔ | ✔ | ✔ | ✔ | ✖ |
| Real-Time Provider & Location Rankings | ✔ | ✖ | ✔ | ✔ | ✖ |
| Designed for Healthcare Teams | ✔ | ✖ | ✖ | ✖ | ✖ |
