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Vistamar Consulting is the marketing partner for provider groups, healthcare-focused PE portfolios, and the agencies that serve them. Two ways to work with us: engage us as your fractional CMO, or license the Vistamar Suite and run the operating platform yourself.
Whether your marketing is run by an agency, an in-house team, or a portfolio-wide operating partner, these three gaps are what leave leadership guessing. The Vistamar Suite closes all three.
Averaging 60 locations into one "SEO score" makes a healthy group look mediocre, and hides the handful of locations quietly bleeding calls. The dashboard rolls up wrong.
Nobody is going to read 60 monthly PDFs, so nobody does. The result is a marketing function running on quarterly guesses instead of the granular truth that's actually in your data.
Google SERP is half the story. Your patients ask ChatGPT and Perplexity, and if your locations aren't cited there, you're already losing the search. Most agencies aren't even tracking it.
These aren't aspirations. They're what makes the difference between marketing reporting that holds up in a board meeting and reporting that dies in the first hard question. A Vistamar deliverable doesn't leave the building without passing all four.
Every metric carries the date range it was measured over and the source it came from. No numbers floating alone. No "trend" without a window.
Portfolio averages hide fires. We surface the specific location, brand, or provider that's pulling against the average, by name, not buried in a percentile.
Measured facts and interpreted judgments live in different parts of the same document. Where sources disagree, we disclose the disagreement instead of picking a winner.
Nothing goes to a client without a Vistamar analyst reviewing it. AI drafts. The platform assembles. A named human reads every deliverable before it ships.
The platform makes it possible at scale. This is how we take a 62-location portfolio down to a single provider's Google Business Profile in three clicks, without opening a spreadsheet:
Console IQ, SERP Optimizer, and Vistamar Studio work with any website via API. WordPress, Squarespace, custom builds, so you can plug into the operating platform without changing your existing tech stack. OneHealth WP is the fastest path to a Console-IQ-ready site, but it's an option, not a requirement.
Track Google local + organic, plus AI-search visibility across ChatGPT, Perplexity, and Google AI Overviews. Location-by-location. Term-by-term. Priority-flagged.
A single source of truth that unifies locations, providers, GBP, analytics, and every priority term, and turns them into a board-ready executive report every cycle.
Reads the client's existing library to find the gaps, sources every claim before a word is drafted, links each article to the service line it should convert to, and reads Google Analytics back onto those pages to decide what's next.
A healthcare-native WordPress platform built for the way multi-location groups actually publish, location pages, providers, schema, HIPAA-safe forms, with the console wired in.
One operating platform, three distinct audiences. Everyone gets the same depth, access, branding, and account structure adapt to how you'll actually use it.
You run 10-500 locations. You already have an agency, an in-house team, or both. What you don't have is one place that tells you what's actually working.
You have 5-20 provider-group portfolio companies. Each runs marketing differently. Your board asks for a comparable view; today you can't produce one.
You already own the healthcare-client relationship and run their creative, media, and strategy. Vistamar becomes the intelligence layer inside your delivery, under your brand, invisible to your client.
Not a spreadsheet, not a slide deck, not a 40-page audit. A designed PDF built from live console data every cycle, reviewed by a Vistamar analyst with every figure sourced and dated before it ships. Here's page 1:
Bay Area Dental held top-3 local across 82% of priority `dentist` markets in July. GBP views up 34% on a 90-day trailing basis. Watch: emergency dentist + cosmetic dentistry organic slipping in the East Bay.
62 locations · Google local pack · week 27 · 2026
Page 1 shown above. The full report continues with per-region deep-dives, competitor context, per-provider audit findings, and the prioritized action queue.
Multi-location provider groups running on the Vistamar Suite, how the numbers look in the executive report your board actually opens.
Consolidated four regional dental brands into one operating platform + agency relationship. Every location now has weekly local pack tracking, monthly executive rollup, and AI-flagged action queue.
Read the case studyRan specialty-specific playbooks across Gastroenterology, Urology, and Radiation Oncology, each with its own priority-term set. AI-generated per-specialty recommendations replaced a manual analyst cycle.
Read the case studyReplaced four human-assembled monthly reports with a single AI-augmented executive PDF. Freed the internal marketing team to spend reclaimed hours on the flagged action list, not on building the deck.
Read the case studyThe Vistamar executive report is the first monthly marketing artifact our CEO has read cover-to-cover in three years. It's changed how our board talks about marketing.
We replaced our old agency and two SaaS tools with Vistamar. Six months in, we're operating with more visibility, a tighter operating stack, and our internal team stopped assembling reports on Fridays.
Different personas, different use cases, same operating platform underneath. Access, branding, and account structure adapt, the depth doesn't.
| Provider group (direct) |
PE firm (portfolio) |
Marketing agency (white-label) |
|
|---|---|---|---|
| Location + provider + priority-term granularity | Your portfolio | Every portco | Per client account |
| AI-search visibility (ChatGPT, Perplexity, AIO) | Weekly | Weekly across portfolio | Weekly per client |
| Automatic monthly executive PDF | ★ Your board pack | ★ Standardized across portcos | ★ Your branded deliverable |
| Multi-company / multi-client rollup dashboard | Single company | ★ Portfolio comparison view | ★ Client comparison view |
| Custom branding, logo, colors, domain | n/a | Co-brand available | ★ Full white-label |
| Managed workspace across all clients / portcos | n/a | Built-in | ★ Your agency's tenant structure |
| Fractional CMO / senior operator tier | Optional add-on | Optional per portco | n/a, you're the operator |
What we're seeing across provider groups, PE portfolios, and the AI-search shift, written for operators who need answers, not fluff.
Boomer patients and Gen Z patients aren't searching for the same things, or on the same platforms. Segment your marketing by generation, not just by service line.
Ranking in the local pack is different from ranking organically. Here's why it matters more for healthcare, and what actually moves the needle.
The five plays multi-location provider groups should be running in 2024, and the two everyone's still doing that don't move revenue anymore.
Google indexes healthcare content differently than any other vertical. Here's what patient-intent SEO actually looks like for provider groups.
Provider group or PE portfolio, book a strategy call and we'll show you what your executive report would look like, using a sample of your real data. Running an agency? Reach out for a white-label demo instead.
Just exploring? Download a sample executive report